Almost each and every startup is going to consider crowdfunding at one point in time or the other in their journey as a way of securing their business finances. There is a chance that you are burning out rapidly even with the assistance of the bank loans, your personal savings, and also, the money donated by your friends and family, and you will be ready to face what the crowd is going to think about your product by implementing...
If you’ve got a brilliant business idea but lack the financial power to support your vision right, here are is our list of best crowdfunding websites in Nigeria that can help you raise money for your business, or other purposes such as medial treatment, education, legal aid, charity giving or course. Have you reached out to friends and families, only to discovered they lost their houses and jobs during last year’s flooding incidence, or during the national protest? Have your...
This post highlights the best B2B marketing strategies that will take your brand to the next level. The complexity of B2B purchases presents a significant opportunity for marketers to make a positive impact. Streamlining the B2B buyer's journey can lead to stronger connections with the target audience and increased conversions. In the world of business-to-business (B2B) marketing, catering to the unique needs and complexities of businesses is paramount. Unlike B2C transactions, B2B purchases often involve multiple decision-makers, longer sales cycles,...
Looking for how to promote your business locally and increase sales? Location-based small businesses need to be seen by online searchers in their neighborhood if they are to increase sales. Of course, you do not expect someone in other countries where your business appears in their search results to buy from your local shop or store? They are usually just internet searchers. As a business owner or company, marketing your business locally is a vital strategy for boosting visibility and...
Learn how to use AI tools for small business marketing with our step-by-step strategies. boost your digital marketing efforts with AI-powered content creation, SEO, digital advertising, and data analysis. This guide explores how small businesses can utilize AI tools in their marketing campaigns to drive growth and improve efficiency. In todays digital space, Artificial Intelligence (AI) is transforming industries globally, and marketing is no exception. Small businesses, with limited resources, can leverage AI to automate marketing processes, gain insights from...
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This post highlights some of the top online payment gateways for eCommerce businesses in Nigeria and Africa, along with their benefits, features, and why they are essential for businesses to consider. In the evolving eCommerce landscape, having a reliable payment gateway is critical to ensuring smooth and secure business transactions. The success of your eCommerce business depends largely on how well you handles payments—by making it ease for customers to complete purchases on your store. A payment gateway is a...
Creating a Google Business Profile (formerly known as Google My Business (GMB)) is an important way to attract new customers to your business through Google Organic Search, Google Reviews and Google Map. In this article, we are going to discuss how to create Google business profile and how to grow your local search traffic with your profile. By following these steps, you'll set up a Google My Business profile that can help improve your local SEO and help attract...
In this article, we'll explore the size, trends, and factors influencing the eCommerce landscape in Nigeria. The eCommerce market in Nigeria is experiencing rapid growth, driven by increased internet penetration, rising smartphone usage, and a young, tech-savvy population. As one of the largest economies in Africa, Nigeria offers significant opportunities for eCommerce businesses. If you are stating an online business in Nigeria, or you're investing in existing business and now wants to go global; here is the Nigeria ecommerce market...
Nigeria's digital marketing landscape is rapidly evolving, driven by an increasing demand for online presence and brand engagement. Several agencies have emerged over the years as leaders in this space, offering a broad range of services from SEO and social media management to content creation and web development. Here are the top 10 digital marketing agencies in Nigeria that are setting the standard for excellence. First, What is Digital Marketing? Digital marketing is the use of online platforms, digital tolls and technologies...
